Businesses cutting across domains are swiftly moving towards digital marketing services in India to scale their growth. Yet, there are substantial numbers of companies that remain defiant and remain in a self-created bubble. Ignorance is bliss. Not always true. However, it could prove out to be disastrous. How long skeptics could undermine the already emerging beacon.
Conventional methods of marketing, including newspaper ads, radio advertising, and hoardings are swiftly losing their credibility. What has worked in the past, might not work in the current scenario. Technology is dynamic, keeps on evolving.
Open your eyes
Since you’ve made up your mind to ignore the watershed development, doesn’t mean that the whole world is going to undermine it. In contrast, Digital Marketing Services in India and Digital Marketing in Ahmedabad are being leveraged by companies, institutes, and influentials, be it manufacturing, healthcare, or hospitality.
Mindboggling statistics
- Global B2C e-commerce sales are expected to grow exponentially, to reach $4.5 trillion by 2021.
- Close to 51% of shoppers surveyed believe that they rely on Google to research a purchase online.
- The search traffic help generated 65% of total e-commerce sessions.
- SEO enables 1000%+ more traffic in comparison to organic social media.
- 60% of smartphone users have contacted a business directly using the search results.
- 2 billion social media users every day.
- An individual spends 142 minutes per day.
- 70% of consumers recommend products/services to others.
- 2 million businesses leverage Facebook advertising.
Impact of digital marketing services
In this article, I'm making an honest attempt to share with you the impact of digital marketing on the corporate world. Here are a few advantages of digital marketing:
Engaging and persuasive
Emerging technology has given birth to a range of Social Media platforms, including Facebook, Twitter, LinkedIn, Pinterest, and Instagram among others. These channels empower companies and celebrities to post a wide range of content and connect with their admirers and followers in real-time. Response and feedback of posts enable the businesses to evaluate the strategy. Exceptional response to a post means, it’s being appreciated by people, especially the targeted audience.
Can you imagine a similar scenario in conventional advertising? It’s near to impossible. Can you measure the impact of a banner mounted at the heart of the city? Not really possible. That’s the charisma of the Digital Marketing Services in India. Feedback received could be evaluated in real-time.
Affordable and cost-effective
Businesses face cost challenges in implementing marketing strategies. Conventional marketing, including print ads and banners, requires a big budget. On the other hand, digital marketing ads are affordable and cost-effective. Digital ads are agile; businesses can plan strategies according to their budget. Digital marketing offers solutions for everyone, be it a small size startup or a prominent business conglomerate.
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