Digital Marketing Company - India

Thursday, July 14, 2022

Why do small businesses require social media marketing?

 In this era of fierce competition, social media marketing is getting prominence. Rightly so, given its benefits and advantages for small businesses. As a result, the social media marketing companys role has assumed significance. This blog will be an eye-opener for those who are still in denial mode about the role of social media in augmenting the growth of businesses. Before we take a deep dive into the subject, let’s present a few statistics that reflect the importance of social media for small businesses. 



Amazing statistics of social media    

Over the years, the usage of social media around the world is seen exponential growth, riding on acceleration in internet services. Consequently, the growth of social marketing company has increased. Take a look at the following statistics and visualize the impact            

  • About 3.7 billion people across the globe use social media for multiple reasons. This number is ever-rising 
  • Facebook is shaping the trends in the social media sphere with over 2.3 billion active monthly users globally     
  • Astonishing statistics reveal that a person spends an average of 02 hours and 25 minutes per day     
  • Approx 55% of social browsers use social media to research products 
  • Research depicts that 6 out of every 10 people are active on social media     

Almost half of the world's population uses social media. Astonishing number! Yet many still undermine the significance of social media marketing company. Grow up. You can’t ignore the statistics. 

How do small businesses benefit from a social media marketing company?     

Small businesses cutting across industries and geographies are drawing advantages from social media with the support of social media experts. Let’s now straightaway get into the benefits of social media marketing: 

  • Increase brand awareness 
  • Establish your company’s brand 
  • Increase website traffic 
  • Generate business leads 
  • Increase revenue with sales’ leads  
  • Opportunity to partner with influencers 
  • Promote content   

Increase brand awareness 

As depicted by statistics, more than half of the global population is using social media, including Facebook, Instagram, Twitter, YouTube, etc., it’s a great platform to increase brand awareness about your business.            

Establish your company’s brand 

No matter what kind of domain expertise your business hold, social media provide a brilliant opportunity to establish your small business’s brand, using the capability and expertise of a social media marketing company.      

Increase website traffic  

Social media posts and paid ads are brilliant ways to drive traffic to your website. Sharing engaging content continuously compels readers to explore your website. Every hit to your website has the potential to generate leads.    

Generate business leads       

Backed by a famous social media marketing company in Ahmedabad, India small businesses are getting benefitted. Many social media platforms empower companies to generate leads using advertising applications. 

Increase revenue with sales lead     

Not many are aware that social media is a brilliant platform to generate sales and in turn increase sales. Don’t get shocked, when we say that your social media accounts, like Facebook, Twitter, Instagram, etc. are in fact sales funnel. That’s why we recommend small businesses, regardless of expertise and geography hire a social media marketing company. It pays-off. 

Opportunity to collaborate with social media influencers 

One important way to generate buzz about your brand is to partner with the influencers. Who are influencers? Influencers are those people who are very popular and have a large following on social media.   

Conclusion       

We hope, small businesses will benefit from this blog. If you haven’t hired a social media marketing company yet, hire Aarvind Digimark now and see the difference!                                  

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